Your organisation is defined by words. In print and online, words create first and lasting impressions. With the right words you'll flourish. With the wrong words you'll languish in the doldrums... or worse.
At Ministry of Prose we write. That's all we do. We write words that entice and entertain, words that intrigue and evoke and clarify, words that inform and influence. Words that work.
Our current clients range from billion-dollar multinational corporations to small privately-owned companies with just a few dozen employees. Whoever you are, whatever your business, we can make words work for you.
Website: vital to your success, what's written here defines your business. We've written effective web content for corporations, small businesses and government departments. We'll do it for you.
Pitches, bids and tenders for new business contracts: you only get one chance. We'll stack the odds in your favour with words that stand out from the page and stick in the mind.
Technical authoring: from handbooks to maintenance manuals, brochures to user guides and much more. Don't employ a technical author: hire us to write your words.
Content Marketing: if you're in PR, you'll know that Google's recent algorithm updates have knocked SEO marketing for six. Now - as it always has been - content is king. We'll write real, engaging stories for and about your clients' businesses. Our prose will help you promote your clients in an ethical, viral, legitimate way.
Editing: corporate magazines, white papers, etc. We'll handle the whole process (commissioning, subbing, editing, proofing) using your preferred writers or our own.
Press releases: we'll tailor your press releases to specific publications, giving you the best chance of obtaining valuable coverage in print and online.
Proof-reading: don't let grammatical, contextual or spelling errors reduce your brand's impact. We'll check all your content with a fine-toothed comb.
Anglo-proofing: so the user documentation for your product reads like it was translated from the original Chinese using software written in India by a Frenchman? We'll fix that.
PR & advertising: we're not a PR or advertising agency, but we'll work with yours to add value to your public relations activities and advertising campaigns.
In a word: psychology. Thoughts are words, and thought is processed through language: the mind has a voice. Words shape our thinking and affect our behaviour. We are creatures of prose.
At Ministry of Prose we use cognitive psychology to sculpt textual content that engages with the human mind, for the maximum impact on your target audience.
Our work is informed by nudge techniques, the theories of Chomsky and others, NLP, the interaction between the visual cortex and Broca's area, CBT and many other branches of research.
It's not magic: it's the combination of good writing and cognitive psychology.
Employees are rarely trained in word-craft, nor hired for their writing skills. Your staff may be wonderful in their given roles, but without the right words your business is losing out to competitors who fully understand the value of well-written prose.
At Ministry of Prose we're adept at writing good quality prose. It's innate, hard-wired. We craft words into linguistic structures that entice, entertain, inform and influence in equal or variable measure. It's not just what we do: it's who we are.
So we'll write your important words for you, the words that present your company to the world. Whatever the style, whoever the audience, from a few hundred words to tens of thousands, we'll write new life into your business.
You've read about what we do, how we do it and why it's so important for your business. Now it's time to talk about your specific requirements.
Get in touch via email@example.com. Let's have words.
Alternatively, if you'd first like to know a little more about our background and how we work, read this. And if you'd like to read some of our thoughts on the use of psychology and prose in business (it's a blog by any other name), read this.