Ministry of Prose: making words work for your business

One in a semi-regular series of ponderings, musings and contemplations on the interaction of words and psychology in business.



Alex Cruickshank's writing machines: E-System 3090UK

August 2017

This is a clone of an old Fujitsu Lifebook, made by the same company and originally sold over ten years ago. It was also marketed as the Advent 7113 and the Uniwill L51ii.

It's completely unremarkable except for one thing: its award-winning keyboard. This machine has one of the nicest laptop keyboards I've ever used. It's the closest you'll get to a mechanical keyboard in a portable computer. It's nothing like the toy 'chiclet' keyboards on most modern laptops.

E-System 3090UK

The keyboard is the sole reason that I still own this laptop. I've tried more modern laptops but nothing so far has come close. Over the years I've upgraded this one so that its internals are now twice as powerful as they were.

The screen is decidedly average and the battery barely lasts an hour, but none of that really matters to me. Only the keyboard is important.

It's never going to be as good as some of my other writing machines, but there are times when I simply need to use a laptop. For example, if I'm going away for a week, or travelling to a conference at which I'll need to write and have internet access, this is what I take with me.

E-System 3090UK keyboard

It's not sleek, svelte or elegant. It will never draw admiring glances or elicit anything but bemusement from airline security workers. But none of that matters. With this laptop I can work almost as efficiently as I can at my home PC with its proper keyboard. It's a tool, not a toy.

Alex Cruickshank is CEO and Chief Wordsmith at Ministry of Prose and hates chiclet keyboards with a passion.

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